Partner
Move Studios
Project
Fitness, Branding
The Brand
–
Move Studios is a community movement center based in Glasgow. Their classes are designed to increase body confidence and bring people together through shared, dynamic motion. We think exercise can and should be fun for everyone and offer a rotating list of classes, suitable for all fitness levels, to help keep members motivated and inspired.
Our Solution
–
We built the Move Studios brand to reflect language and content that is fresh, innovative and infused with personality. Because it’s not specifically ‘about’ dance or exercise, the messaging and visuals zero-in on what makes the studio unique: its fusion of fitness, community, confidence + fun.
Case Studies
{"items":["a873dd27-d642-11e8-8c97-12efbd0b6636","a874479f-d642-11e8-8c97-12efbd0b6636","a874ab60-d642-11e8-8c97-12efbd0b6636","a874cc4c-d642-11e8-8c97-12efbd0b6636","a874ed9c-d642-11e8-8c97-12efbd0b6636","a8752571-d642-11e8-8c97-12efbd0b6636","a87540d1-d642-11e8-8c97-12efbd0b6636","a8755e56-d642-11e8-8c97-12efbd0b6636"],"styles":{"galleryType":"Columns","groupSize":1,"showArrows":true,"cubeImages":true,"cubeType":"fill","cubeRatio":1.7777777777777777,"isVertical":true,"gallerySize":405,"collageAmount":0,"collageDensity":0,"groupTypes":"1","oneRow":false,"imageMargin":6,"galleryMargin":0,"floatingImages":0,"chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":true,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":2,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":50,"rotatingGroupTypes":"","rotatingCubeRatio":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":2,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":1,"mobilePanorama":false,"placeGroupsLtr":false,"viewMode":"preview","thumbnailSpacings":0,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"useCustomButton":false,"bottomInfoHeight":0,"titlePlacement":"SHOW_ON_HOVER","galleryHorizontalAlign":"flex-start","galleryTextAlign":"left","galleryVerticalAlign":"center","scrollSnap":false,"itemClick":"link","fullscreen":true,"allowSocial":false,"allowDownload":false,"allowTitle":true,"allowDescription":true,"loveButton":false,"loveCounter":true,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","scrollDirection":0,"overlayAnimation":"NO_EFFECT","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowTitleExpand":true,"allowDescriptionExpand":true,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"APPEARS","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","calculateTextBoxHeightMode":"AUTOMATIC","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":0,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"textsVerticalPadding":0,"textsHorizontalPadding":0,"titleDescriptionSpace":6,"customButtonText":"","customButtonBorderWidth":1,"customButtonBorderRadius":0,"loadMoreButtonText":"Load more","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"NO_BACKGROUND","itemBorderWidth":0,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":1,"videoLoop":true,"gotStyleParams":true,"selectedLayout":"2|bottom|1|fill|true|0|true","showVideoPlayButton":true,"galleryImageRatio":2,"sharpParams":{"quality":90,"usm":{}},"imageLoadingWithColorMode":"PICKED_COLOR","imageRatioType":"FIXED","numberOfDisplayedItems":3,"itemBorderColor":"color-5","itemShadowOpacityAndColor":{"value":"rgba(0, 0, 0, 0.2)"},"textBoxBorderColor":"color-5","textBoxFillColor":"color-2","alwaysShowHover":false,"isStoreGallery":false,"previewHover":false,"galleryLayout":2,"galleryImageRatioFromWix":1.7777777777777777,"itemOpacity":{"value":"rgba(52,160,255,1)"},"itemFont":{"style":{"bold":false,"italic":false,"underline":false},"family":"wfont_d83957_65838ec16e454115979baf77b4c21c51,wf_65838ec16e454115979baf77b,orig_minionproregular","preset":"Custom","editorKey":"font_4","size":18,"fontStyleParam":true,"value":"font:normal normal normal 18px/22px wfont_d83957_65838ec16e454115979baf77b4c21c51,wf_65838ec16e454115979baf77b,orig_minionproregular;"},"itemFontSlideshow":{"family":"wfont_d83957_c7d4bc2087714a6baa2a12729a7dc203,wf_c7d4bc2087714a6baa2a12729,orig_akzidenzgroteskbemd","displayName":"Basic Heading","style":{"bold":false,"italic":false,"underline":false},"size":18,"preset":"Heading-M","editorKey":"font_5","fontStyleParam":true,"value":"font:normal normal normal 18px/1.4em wfont_d83957_c7d4bc2087714a6baa2a12729a7dc203,wf_c7d4bc2087714a6baa2a12729,orig_akzidenzgroteskbemd;"},"itemDescriptionFontSlideshow":{"family":"wfont_d83957_65838ec16e454115979baf77b4c21c51,wf_65838ec16e454115979baf77b,orig_minionproregular","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":24,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 24px/1.4em wfont_d83957_65838ec16e454115979baf77b4c21c51,wf_65838ec16e454115979baf77b,orig_minionproregular;"},"itemDescriptionFont":{"family":"playfair display","style":{"bold":false,"italic":false,"underline":false},"size":24,"preset":"Custom","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 24px/30px \"playfair display\",serif;"},"itemFontColor":{"themeName":"color_15","value":"rgba(255,255,255,1)"},"itemFontColorSlideshow":{"themeName":"color_15","value":"rgba(255,255,255,1)"},"itemDescriptionFontColor":{"themeName":"color_15","value":"rgba(255,255,255,1)"},"itemDescriptionFontColorSlideshow":{"themeName":"color_15","value":"rgba(255,255,255,1)"},"loadMoreButtonFont":{"family":"wfont_d83957_65838ec16e454115979baf77b4c21c51,wf_65838ec16e454115979baf77b,orig_minionproregular","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":24,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 24px/1.4em wfont_d83957_65838ec16e454115979baf77b4c21c51,wf_65838ec16e454115979baf77b,orig_minionproregular;"},"loadMoreButtonFontColor":{"themeName":"color_15","value":"rgba(255,255,255,1)"},"loadMoreButtonColor":{"themeName":"color_11","value":"rgba(0,0,0,1)"},"loadMoreButtonBorderColor":{"themeName":"color_15","value":"rgba(255,255,255,1)"},"arrowsColor":{"themeName":"color_11","value":"rgba(0,0,0,1)"},"responsive":false,"modifiedGallerySize":true,"isAccessible":false,"allowLeanGallery":false,"layoutsVersion":2,"selectedLayoutV2":2,"isSlideshowFont":false,"externalInfoHeight":0,"externalInfoWidth":0},"container":{"top":"","bottom":"","left":"","right":"","width":980,"height":1124,"position":"","avoidGallerySelfMeasure":true,"galleryWidth":992,"galleryHeight":1124,"scrollBase":0}}